Posts Tagged 'prosumer'

Showing Up as a Prosumers: Standing at Sinai and the Foo Fighters

Recently I have had a number of conversations with people about the aesthetic involved in crafting a wedding. It is noteworthy that in most weddings the committed couple is very much ushered through the event. It often feels that the couple is on stage performing the ritual with the help of a mesader kedushin and we their friends and family are their audience. In many ways it seems that Temple Grandin was the architect of the ritual ensuring that the couple go straight through the experience getting hitched without a hitch.

My suggestion is to ritualized a moment during the ceremony where the tables are turned and the people who come are on stage and the couple is the audience. Surely the guests did not just show up to see the new couple they also came to be seen. There are a number of ways to do this, but this is no doubt a holy moment and a great use of time. If done well every can truly be present at this meaningful moment of creating community, and that moment will last forever.

This idea of showing up and blurring the line between performer and audience was beautifully explored at a now famous Foo Fighters concert. While the design of a concern is that there is a small group performing and a mass of people in the audience. At this concert there were 1000 musicians all playing the Learn to Fly at the same time.  Check out the video:

You can see in their participation the joy of really showing up and being seen. They are true prosumers of culture making something excellent for the sheer love of it. At the end of the video the organizer said it best that the true audience of this 1000 person rock band was actually just the 5 band members of the Food Fighters.

I was thinking about the porous lines between the performers and the audience this week when reading  Parshat Nitzavim,this week’s Torah portion. There we see the Israelites standing at Sinai. We read:

You are standing today, all of you, before Hashem, your God: your leaders, your tribes, your elders, your officers … for you to enter into a covenant with Hashem, your God … in order to establish you today as a people to God and God will be a Lord to you … and God spoke to you and as God swore to your forefathers, to Avraham, to Yitzhak, and to Yaakov. NOT WITH YOU ALONE do I forge this covenant and oath but with whoever is here, standing with us today, before Hashem, your God, AND WITH WHOEVER IS NOT HERE WITH US TODAY.” (Excerpts from Deuteronomy 29:9-14)

On this  ‘WHOEVER IS NOT HERE‘ Rashi comments that this means to also include the generations that will exist in the future. Rashi’s comments are based on the Midrash which says:

The souls of all Jews were present at the making of the covenant even before their physical bodies were created. This is why the verse says ‘with us today’ and not ‘standing’ with us today. (Tanchuma, Nitzavim 3)

What does it mean that we were all there? I hope that we were not just on stage getting married. I like to think that the revelation at Sinai we allowed God to show up, be “seen”,  and be part of the experience. In my mind Sinai was millions of us musicians rocking out “Learn to Fly”.

Shabbat Shalom and Shana Tova

– For another piece on prosumers check out Tail of Two Jewries: Some Innovative Lessons From Chris Anderson and Jewish Summer Camp

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